TELLERVO

Braided belt

BOMBOM

Handcrafted

LAURA

The perfect small bag.

MARILIN

The perfect bucket bag

Timeless beauty.

Vegan.

Timeless and minimalistic leather bags.

Designed in Helsinki and handcrafted in Spain and Finland. We only work with the most experienced leather artisans to get the best quality and detail.

vegan carla in black

VEGAN

Bags

Bags

Behind MOIMOI

"By owning our products, you make the world a little bit better"

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"We met, talked about the project and decided to make something that lasts long, something tangible"

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How are MOIMOI bags made? Have a look.

Watch the video
Watch the video

Latest Journals

Materials - The Vegan Bag Collection

Materials - The Vegan Bag Collection

At MOIMOI we have always focused on creating high-quality products that are long lasting. The idea behind our newest collection was simple: to redesign our most loved bags using a non-leather alternative without compromising on quality and supporting local artisans in Spain, where we produce our products. We focused on...

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What’s in My Bag with Tellervo

What’s in My Bag with Tellervo

Meet Tellervo, our inspiring muse who modelled the new MOIMOI vegan bag collection for us. It is easy to fall for Tellervo who is fun, vibrant, and super kind. We spent a lovely afternoon with her at the Lyceum Club of Helsinki, an inspiring space created by female thinkers and...

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The story of MOIMOI – how it all began

The story of MOIMOI – how it all began As a young art student, the Nordic country and its people had made an impression on her – the nature, the slower way of living and Nordic design that linked these characteristics together. Raquel knew she would return to Finland.

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